the presentation of self in everyday life
the presentation of self in everyday life The Importance of Self-Presentation in Everyday Life 1. Introduction Central to Goffman’s face-to-face sociology is the concept that individuals are required to actively manage their self-image. Indeed, Goffman states that “the individual’s performance leads the others to impute a defined character to him, and this character which they ascribe to him has significant bearing on the conduct which […]